# MakerSignal Mindset Action Pack

## How do I avoid underselling and know if $550 per video is too low?

Level: PRO

Judge an offer by scope, time, expenses, rights, and opportunity cost. A price such as $550 can be reasonable or inadequate depending on what you must produce and license.

## How it really works
A headline fee hides the work and rights attached to it. Comparing net return per hour helps identify unsustainable scopes, not a universal rate.

## Worked example (illustrative, not a verified case)
Illustrative example: a $550 fee minus $100 expenses leaves $450 before tax and other overhead. At ten hours of work that is $45 per hour before those other costs.

## Worksheet
Are You Underselling Calculator
MakerSignal | How do I avoid underselling and know if $550 per video is too low?

1. Offered fee
Your notes: 

2. Total hours
Your notes: 

3. Direct expenses
Your notes: 

4. Net planning return per hour
Your notes: 

5. Rights requested
Your notes: 

6. Counteroffer or scope change
Your notes: 

Next action: Estimate total hours and expenses for the full requested scope.

Result observed:
What I will change next:

This is a planning aid, not a promised result.


Source guide: https://makersignal.net/q/am-i-underselling-brand-deals/
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